Hi
All
I don’t consider our
color ad in the bulletin to be “mundane”.
I don’t know what is
on the website. Perhaps we need to shift the color ad to the
website?
I will visit both
sites shortly as my next project is the 2011 calendar.
I plan to have the
Calendar available in May and at the National convention in
Madison in
June.
Terry
-----Original
Message-----
From:
owner-aisdiscuss@aisboard.org [mailto:owner-aisdiscuss@aisboard.org] On Behalf Of
MORRISJE1@aol.com
Sent: Thursday, February 04, 2010 11:39
PM
To:
aisdiscuss@aisboard.org
Subject: [AISdiscuss] AIS
Calendar
For
those of you who have purchased our AIS 2010 Calendar you know how beautiful
it is. But from a marketing and sales view we have missed the
boat. Our listing on the AIS Storefront of the AIS web site is
mundane:
2010
Iris Calendar:
$7.00 each domestic/$10.00 each international, or package of
10 for $50.00 domestic/$60.00 international. All postpaid. (available
September/October 2009)
Contrast our listing
with that of www.healingtimebooks.com/calendar.html.
This listing of new irisarian Katharina Notarianne's catalog ($10) is an
example of good marketing. This 14-month calendar of TB pictures taken
in her San Diego garden is quite good. The pictures aren't any better
than ours and not as diverse, just the presentation to the marketplace.
I would suggest to
you that we should make a similar effort in 2011. We need to think
bigger to increase our revenue stream.
Jim
M.