Bulletin advertising rates?????
Hi all,
I have been thinking about the bulletin size changeover from the current 5
1/2" X 8 1/2" format to the new bigger 8 1/2" X 11" format. Do we need to
start charging more for the full page, 1/2 page, and 1/4 page rates?
Currently a full page rate is for the smaller size bulletin, but with the new
increased size the advertisers are getting an extremely good deal for a most
definately larger page. It seems only logical that we need to charge more.
I really think that a new bulletin ad rate increase is appropriate. It
would also increase revenue for the AIS. So, I thought that I would throw
this idea out for discussion.
Susan
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