Janet,
The deadline for copy and advertising copy was February 15 but
the guest editor has the month of February and about ten days in March to do
final layout, proofing, etc. prior to printing and mailing.
Jim Morris
In a message dated 2/18/2016 4:39:29 P.M. Central Standard Time,
4f80107e1@rewrite.aisboard.org writes:
When is
the deadline for the Spring issue of the Bulletin (that is where everyone
sees the ad to know to buy)? Have we missed it?
Janet
Smith Editor
> The most likely explanation for why clubs have not
sold the calendars at > their shows is that the calendars have never
been available for them to > have for sale in March and
April. > > They can't sell something they don't have. In the past
affiliates have > been asking for the calendars for their events in the
spring > > We have most often recovered our money plus a
profit. Another way to > think about this is what is the cost of
the money used for the order. Our > CDs are getting minimal interest.
What would the cost of funds be? $1800 > at 1% per year for 6
months? Sounds like $9.00 to me > > There seem to be three
issues: Do we want to have a calendar, what is the > cost, and when do
we spend the money? > > At a cost of funds in t he 1-2% range that
really is not an issue. Making > the calendars available early seems
like a way to increase sales with no > significant
penalty. > > John Jones > Director > ----- Original
Message ----- > From: Robert Pries
<101p@rewrite.aisboard.org> > To: aisdiscuss@aisboard.org >
Sent: Thu, 18 Feb 2016 11:40:19 -0600 (CST) > Subject: [AISdiscuss]
calender Comprimise > > > Thanks Gary; This is the type of
information I was looking for. I note > that last May we sold 126
calenders and all of those seemed to be at > convention. Several people
expressed the idea that clubs could sell them > at iris shows. But it
would seem this has not happened in the past. The > early sales were all
at convention. The next convention expects about one > third the number
of conventioneers so at best it would appear that maybe > we could sell
42 at convention. If that is the case I see no reason to > print them
until Fall when they traditionally sell. > > Let me throw out
another scenario. I assume that when the decision is made > it would
only take a couple of weeks to print. I would also assume that > the
cover could also be shown as to what it would look like now. Why not >
offer a special price for all clubs that would order 10 early this
Spring > at $30 with the stipulation that unless we got say 40 orders
from around > the country they would not be delivered until September
but as soon as we > hit the 40 orders the reserved orders would be
shipped. Those who say they > could sell calenders early could take some
risk and would have them early, > If enough clubs wished to try this.
Otherwise they would still get the > calenders in September. They could
be advertised immediately and if the > ads are successful many could be
sold upfront. The discount would apply to > those that ordered early
instead of selling them off at the end of the > year at discounted rates
just to try to get rid of them and at a time they > are less
desirable. > > This would help with the cash flow problem and
those who wanted them early > would have an incentive to take orders. If
we do not believe that we could > sell these this way then maybe we
should not be going ahead with an early >
printing. > > > -- > > Bob Pries > Zone
7a > Roxboro, NC > (336)597-8805 > > >
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